Atlanta: March 7th, 2013 – The List, the leading online business intelligence and lead generation resource for those in the marketing services and media industries, announced today the recent hire of Edie Kirkman as VP of Product Management. In her new role, Kirkman will lead product strategy, product design and integrated partner solutions to deliver a best in class and captivating customer experience.Kirkman brings more than 12 years of experience in software development, interactive marketing and product management. Prior to joining The List, Kirkman most recently served as the Senior Mobile Product Manager of UPS, a global logistics provider. In that role, she developed the product, strategy and roadmap for all UPS mobile digital interactions across mobile apps and mobile websites.
“Edie has a rare experience mix – including software development, product management, and marketing – with a common theme of continuously improving customer experience. We are delighted to have her on our team.” says Todd Knutson, The List’s CEO.
“I am excited to be a part of such a customer-focused company,” states Kirkman. “ I look forward to helping The List build innovative solutions and creating the next generation of business intelligence platforms by working closely with our leadership team and customers.”
“The List is growing at a rapid pace and is well known in the industry for the best marketing intelligence resource, we brought Edie on board at the perfect time” said Dave Currie, CMO at the List. “I am looking forward to the opportunity to expand our product line and continue to offer new ways for our customers to target and find their next client.”
Kirkman obtained an MBA from Terry Business College of Business at the University of Georgia and has a Bachelor of Arts degree in Computer Information Systems from Georgia State University. She is a member of Metro Atlanta Chamber’s Mobility Committee to strengthen the mobile community and ecosystem to make Atlanta the mobile hub of innovation.
About The List
As a new business intelligence and lead generation resource for business development professionals, The List provides access to more than 120,000 highly targeted corporate marketing, advertising, brand, sponsorship, and media decision makers in North America. The List is the largest and most accurate resource of brand decision makers and provides direct contact information, company profiles, media spend, agency relationships, company financials, and new business insights on all brands that spend significant dollars on paid media in the U.S. and Canada.