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Now you know some dos and don’ts of prospecting email sales outreach, Dave Thomson explains how the best-performing sales people follow up with their leads.

Check out more sales enablement videos on WinmoTV

In this video you’ll learn:

  1. The importance of setting task reminders
    • Set follow up reminders after each contact attempt
    • Pick up the phone–even if you end up leaving a voice message
  2. Why you should persevere
    • You’ve already invested time in researching the prospect
    • Be prepared to reach out multiple times over the course of a couple of months
  3. Lack of response doesn’t necessarily mean lack of interest
    • Find the right time to reach out
    • Diligently work fewer prospects rather than putting less effort into more prospects

If you need to generate a list of prospects fast, filters in The List or Winmo can help you find the right person, in the right organization who has budget to spend.

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