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Can You Describe Your Agency’s Value Proposition?

Can You Describe Your Agency’s Value Proposition? Do you stumble when asked to describe your firm’s “elevator pitch?” Most agency executives do. The unfortunate truth is that most of us don’t have a very thorough understanding of how our companies create value.  You can likely recite your services and products, but...

5 Essential Skills You Need to Lead a Sales Team

5 Essential Skills You Need to Lead a Sales Team So you’ve been doing this selling thing for a while now and you think you’re ready to step up and be a team leader? First, understand that you’re adding stress, time away from your family and giving up weekend time for what’s likely to be not much more money in your...

What You Need to Measure to Hit Your Sales Goals

What You Need to Measure to Hit Your Sales Goals Can you believe we’re almost in Q3? Right about now you’ll know how you’re tracking for sales goals, and what adjustments you need to make. The end of the year might seem far away, but you know it’s going to be here before you know it....